MoMo Mumbai: Mobile Web Trends & Best Practices

Mobile Monday Mumbai is pleased to announce the November 2010 event on the topic “Mobile Web Trends and Best Practices”.

Mobile web usage is exploding in India and worldwide. Mobile phones equipped with web-browser and zero-rental pre-activated data connection are mushrooming.

• What are the early trends and usage patterns?


• Best practices for publishers, advertisers and enablers to follow


• Case studies of well-designed mobile websites and successful mobile web campaigns

This event is being sponsored by Opera Software. Many thanks to the cool folks at Opera Software for supporting the MoMo community.

Shwetank Dixit, Web Evangelist at Opera Software will speak about mobile web trends discussing the Opera State of Mobile Web report and work being done by W3C group regarding mobile web and social development, particularly, m-banking, m-health, etc.

Krishna Kumar, Director – Business Development (APAC) at InMobi will present the view from a mobile ad-network’s perspective, covering the mobile media and publishers angle and discuss some of the successful mobile web campaigns

Mark Waechter, Global Board of Directors, Mobile Marketing Association (MMA) from Germany is visiting Mumbai and will talk about the latest in mobile advertising globally, with particular focus on Europe.

Miss this event at your own risk! Entry is free, but seats are limited and will be strictly allocated to registered users only. To register for the event, click here.

Agenda:

• 7.00 pm: Shwetank Dixit, Web Evangelist, Opera Software


• 7.25 pm: Krishna Kumar, Director – Business Development (APAC), InMobi


• 7.50 pm: Mark Waechter, Global Board of Directors, Mobile Marketing Association


• 8.15 pm: Group Discussion


• 8.45 pm: Networking and Dinner

Where:

Plateau Hall

Club Peninsula,

Peninsula Corporate Park

Lower Parel West, Mumbai.

When:

6.45 pm – 9.30 pm

Monday, 8th November 2010

RSVP:

http://momomum2010nov.eventbrite.com/

Sponsor:

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MobileCamp Mumbai

MobileCamp is an open event fueling the growth of mobile technology in the world fastest growing mobile market.

After two successful editions of MobileCamp in Bangalore and Chennai, MobileCamp is now coming to Mumbai.

MobileCamp Mumbai Edition:

http://mumbai.mobilecamp.in

Date: 14th May 2011

Venue: Welingkar, Near Matunga.

MobileCamp For Developers:

MobileCamp offer a great opportunity to showcase your mobile applications, discuss business and technology with a passionate crowd.  So here is your chance to look beyond the numbers, online communications and jump out of the chair to feel the community up close and in person like never before.

MobileCamp For Users:

Meet the folks behind some of your favorite mobile apps and at the same time take a sneak peek at what they are currently working on. Any hey, we know you have ideas that you would want to see being implemented. Come chat with the amazing devs at MobileCamp Mumbai!

At MobileCamp the schedule will be in the order of proposed sessions/demos/talks. Please go ahead and register your app demo or session @  http://mumbai.mobilecamp.in

Participants at MobileCamp Mumbai 2011 will get an opportunity to hear and learn from experts working on mobile technologies.

Free to attend , Free to give Demo! Register Now!

The event is supported by Mobile Monday Mumbai.

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MoMo Mumbai: Maximizing Your App’s Profitability

Bill Scott, SVP Business Development at GetJar, is visiting India. Bill will share his thoughts with the Mobile Monday Mumbai community on Monday, May 30, 2011.

Session Abstract:

Only 13 percent of app users pay for the apps they download. In order to reach the most consumers, developers are finding that it’s best to offer their app for free. But, of course developers need to make a living too, so how do you make money from your app without charging for it? Bill Scott, SVP of Sales & Business Development at GetJar, will share the industry’s best practices for app monetization and some more creative ways to make a living off of your app.

About Bill Scott:

Bill is VP Sales & Business Development where he is responsible for all customer interface and partnerships. He joined the mobile data industry in 2000, as VP Latin America for Infospace. There he launched the region’s first mobile portals. Subsequently Bill held VP Latin America positions for Critical Path and Openwave. Bill is originally from Seattle, WA. He has a BA in Philosophy from Amherst College and an MBA from Harvard University.

Agenda:

• 6.30 pm: Registrations


• 7.00 pm: Presentation by Bill Scott


• 7.45 pm: Group Discussion


• 8.15 pm: Networking Dinner

Where:

Grapeviine

Club Peninsula,

Peninsula Corporate Park

Lower Parel West, Mumbai.

When:

6.30 pm – 9 pm

Monday, 30th May 2011

RSVP:

http://momomum201105.eventbrite.com/

Sponsor:

GetJar is the world’s largest open app store; second only to Apple’s iTunes, with over 1.5 billion downloads to date. The company provides more than 75,000 applications across all major handsets and platforms to consumers in more than 200 countries and territories. GetJar was founded by, now CEO, Ilja Laurs, in Lithuania.

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Post Event: MoMo Mumbai – Maximizing Your App’s Profitability

We had a great session with Bill Scott of GetJar yesterday at MoMo Mumbai.

With more than 80 registrations, 50+ participants from Ad agencies, Ad Networks, Media companies, App Development companies, Telcos, VAS companies attended the event.

You can view and download Bill’s presentation from here:

http://goo.gl/yJW9M

Few pictures from the event. If you have taken any pictures at the event yesterday, please share them so that they can be uploaded to the MoMo Mumbai album.

http://goo.gl/LnVHP

For online professional networking and discussions, please join the Linkedin group of MoMo Mumbai.

http://goo.gl/VsqiE

If you are Tweeting about Mobile Monday Mumbai, please use the hashtag #MoMoMumbai. The official Twitter channel is:

http://twitter.com/#!/momomumbai

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